Basketball was Greg's thing. He played and he coached.
Baseball was Mike's thing. (Yankees for life)
But we're not typical sports fans.
We don't connect with the vibe of current sports bars (or brands).
Your local spot is a mixed crowd,
franchises are for the mainstream,
and boujie spots are for bankers & consultants.
None of these places speak to us.
It's not just the games or the teams that we love,
but the attitude of a few select players – the outliers. The ones winning their way.
Because what makes them succeed in sport, can make you succeed in life.
vision Grit Determination Resilience Faith
authenticity
We want a place that reflects our attitude, our game, our hustle.
For most fans, when the game's over, it's over.
But for us, when one game ends, another game continues.
Hustling is our sport, our way of life.
The"Lucky Man" is the person with the heart to challenge the status quo, the grit to defy the naysayers, and the one who reaps the rewards for taking their shot.
Fortune favors the brave
About the Brand
Luckyman sits at the intersection of sport & culture, speaking directly to the creative independents.
We believe in the limitless potential of a unified "creator class" – the people with courage the write their own story.
But the path less travelled can be isolating.
By bring visionaries together, there’s nothing we can't do.
Our mission is to unite independents through the power of sport.
With merchandise that embodies the shared values of our community.
With curated events that bring our community together.
With stories of people who exemplify our beliefs.
With physical spaces that reflect our attitudes and sensibilities.
And with a membership platform that deepens customer loyalty and enables smart partnerships.
Our long-term goal is to create the largest community of independent creators, tastemakers, and visionaries.
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